SWOT analysis of IT & Telecom Sector in Pakistan

Friday, January 30, 2009, 1:59
Marketing, Strategic Management
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IT & Telcom infrastructure in Pakistan growing very rapidly. Many internation comapanies enter into the market in previous few years and cover the huge marker share in short time span. Pakistan is the land of opportunity but there are somce concerns companies should keep in the mind before stepping inn in IT & Telecom market.

Strengths
-Low production cost
-Skilled Human resource at low cost as compared to other countries.
-Availability of infrastructure, fiber optic setup connects different cities of Pakistan.
-Broadminded polices for IT investments.

Weakness
-Quality of services
-Standards are not followed properly.
-Customer confidence
-Corporate profiles
-Job switching

Opportunities
-Huge market size
-Privatization of government IT projects.
-Innovation

Threats
-Ad hoc decisions from authorities
-Political instability
-Tax on services
-New entrants
-Tough competition

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